Ideastakeshape

WHOLE FOODS: BUILD WITH HEART

Co-founder and former CEO of Whole Foods Market

How John Mackey combined purpose, stakeholders, and hard decisions to grow Whole Foods.

PROGRAM YOUR BRAIN

Neuro-linguistic programming (NLP) coach

Notice your patterns, create room to respond, and turn intention into action with Merry Ba.

The Scale Playbook

65 lessons distilled from a 12-hour live stream.

Legacy & Mission

30 lessons from Omar Sow, President of CSE, on power, money, and duty.

JENSEN HUANG: 30 YEARS OF BETTING BEFORE THE MARKET

NVIDIA co-founder and CEO since 1993

Fourteen conversations and 18h20 analyzed to understand how NVIDIA survived, built CUDA, and turned a chip into AI infrastructure.

THE RIGHT BET CAN STILL LOSE

Former poker champion with $4M+ in tournament winnings and the 2004 WSOP Tournament of Champions title

After earning more than $4M in poker tournaments, Annie Duke explains why a sound choice can lose—and how to decide before the outcome rewrites the story.

THEY WON’T BUDGE? GET TO “THAT’S RIGHT”

Former FBI lead international kidnapping negotiator

How Chris Voss lowers the guard, surfaces hidden information, and tests whether a vague yes can survive implementation.

“IMPOSSIBLE” HE BUILT NUBANK

Founder and CEO of Nubank — 135 million customers in May 2026

Nubank’s founder and CEO explains how he chose an oligopoly, survived failure points, and turned culture into an execution system.

TWO UNICORNS, A WORLD TO BUILD

Co-founder of two African technology unicorns

From early pivots to Andela and Flutterwave: how to turn constraints into infrastructure and build from Nigeria for the world.

FROM $5,000 TO SPANX

Named the world’s youngest self-made female billionaire by Forbes in 2012

How Sara Blakely turned $5,000, an everyday frustration, and repeated rejection into Spanx without outside investors.

JENSEN HUANG: 30 YEARS OF BETTING BEFORE THE MARKET

NVIDIA co-founder and CEO since 1993

Fourteen conversations and 18h20 analyzed to understand how NVIDIA survived, built CUDA, and turned a chip into AI infrastructure.

“IMPOSSIBLE” HE BUILT NUBANK

Founder and CEO of Nubank — 135 million customers in May 2026

Nubank’s founder and CEO explains how he chose an oligopoly, survived failure points, and turned culture into an execution system.

TWO UNICORNS, A WORLD TO BUILD

Co-founder of two African technology unicorns

From early pivots to Andela and Flutterwave: how to turn constraints into infrastructure and build from Nigeria for the world.

FROM $5,000 TO SPANX

Named the world’s youngest self-made female billionaire by Forbes in 2012

How Sara Blakely turned $5,000, an everyday frustration, and repeated rejection into Spanx without outside investors.

WHOLE FOODS: BUILD WITH HEART

Co-founder and former CEO of Whole Foods Market

How John Mackey combined purpose, stakeholders, and hard decisions to grow Whole Foods.

PROGRAM YOUR BRAIN

Neuro-linguistic programming (NLP) coach

Notice your patterns, create room to respond, and turn intention into action with Merry Ba.

The Scale Playbook

65 lessons distilled from a 12-hour live stream.

Legacy & Mission

30 lessons from Omar Sow, President of CSE, on power, money, and duty.

JENSEN HUANG: 30 YEARS OF BETTING BEFORE THE MARKET

NVIDIA co-founder and CEO since 1993

Fourteen conversations and 18h20 analyzed to understand how NVIDIA survived, built CUDA, and turned a chip into AI infrastructure.

THE RIGHT BET CAN STILL LOSE

Former poker champion with $4M+ in tournament winnings and the 2004 WSOP Tournament of Champions title

After earning more than $4M in poker tournaments, Annie Duke explains why a sound choice can lose—and how to decide before the outcome rewrites the story.

THEY WON’T BUDGE? GET TO “THAT’S RIGHT”

Former FBI lead international kidnapping negotiator

How Chris Voss lowers the guard, surfaces hidden information, and tests whether a vague yes can survive implementation.

“IMPOSSIBLE” HE BUILT NUBANK

Founder and CEO of Nubank — 135 million customers in May 2026

Nubank’s founder and CEO explains how he chose an oligopoly, survived failure points, and turned culture into an execution system.

FROM $5,000 TO SPANX

Named the world’s youngest self-made female billionaire by Forbes in 2012

How Sara Blakely turned $5,000, an everyday frustration, and repeated rejection into Spanx without outside investors.

WHOLE FOODS: BUILD WITH HEART

Co-founder and former CEO of Whole Foods Market

How John Mackey combined purpose, stakeholders, and hard decisions to grow Whole Foods.

PROGRAM YOUR BRAIN

Neuro-linguistic programming (NLP) coach

Notice your patterns, create room to respond, and turn intention into action with Merry Ba.

Legacy & Mission

30 lessons from Omar Sow, President of CSE, on power, money, and duty.

JENSEN HUANG: 30 YEARS OF BETTING BEFORE THE MARKET

NVIDIA co-founder and CEO since 1993

Fourteen conversations and 18h20 analyzed to understand how NVIDIA survived, built CUDA, and turned a chip into AI infrastructure.

THE RIGHT BET CAN STILL LOSE

Former poker champion with $4M+ in tournament winnings and the 2004 WSOP Tournament of Champions title

After earning more than $4M in poker tournaments, Annie Duke explains why a sound choice can lose—and how to decide before the outcome rewrites the story.

TWO UNICORNS, A WORLD TO BUILD

Co-founder of two African technology unicorns

From early pivots to Andela and Flutterwave: how to turn constraints into infrastructure and build from Nigeria for the world.

THE SCIENCE OF GOALS

Neuroscientist and professor at Stanford School of Medicine

Andrew Huberman’s framework for turning a distant objective into the next measurable step.

WHOLE FOODS: BUILD WITH HEART

Co-founder and former CEO of Whole Foods Market

How John Mackey combined purpose, stakeholders, and hard decisions to grow Whole Foods.

The Scale Playbook

65 lessons distilled from a 12-hour live stream.

Legacy & Mission

30 lessons from Omar Sow, President of CSE, on power, money, and duty.